USA Today wrote about the iScrap App to its readers and how it is bringing the scrap metal industry into the 21st century. Here is a piece from the article below:
The iScrap App for the iPhone, Android and other platforms is the creation of Tom Buechel, the 26-year-old owner of Rockaway Recycling in Rockaway, N.J. The idea was born much the way many successful ventures are started: out of necessity.
During an economic downturn in 2008, Buechel was looking for ways to get more customers in the door. He hired a Florida firm to build a company website and things started to improve, but he felt he needed to do more.
“The more and more I looked at it, I knew it could be more than Rockaway Recycling,” he said.
Buechel said the iPhone craze was hitting the nation, and it occurred to him that an app specifically targeting his company’s promotions and capabilities was only the beginning. Continue reading…
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